Participants needed for Paid Color Naming Study

COGNITIVE PSYCHOLOGY DEPT: Study Participants Needed for Color Naming & Memory Study
Contact: Kimele Persaud,
Type: Research Study  (PAID)
Location: Rutgers, Busch Campus
Graduate Student Kimele Persaud in the Cognitive Psychology department at Rutgers is currently conducting a series of studies quantifying the communicative value of color naming in conversation and the influence of knowledge and expectations for color on episodic memory. So far she has assessed people’s expectations for color labels and color values across several populations including, young adults (Rutgers students), children, and a small native population in Bolivia, and is currently seeking to measure expectations among individuals who have some level of expertise with color (e.g. painters, visual design students, etc.).

TO PARTICIPATE: Please contact Kimele at

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